The Research Heads
Amy Spencer is a seasoned professional with extensive experience in research and leadership roles. Currently serving as Co-Founder at The Research Heads since April 2024, Spencer specializes in transforming insights into impactful research assets for brands. Spencer previously held the position of SVP and Head of Qual, as well as Co-Head of US operations at 2CV from October 2006 to April 2024. Additionally, Spencer was a member of the Global Leadership Team at the Digital Technology Advisory Group from February 2023 to April 2024, contributing to the growth strategy of the enterprise. Prior experience includes working as a Senior Research Executive at Link Consumer Strategies and teaching English at GEOS. Spencer began a coaching career in tennis from 1997 to 2002. Academic credentials include a 2:1 degree in Psychology from the University of Sussex.
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The Research Heads
The Research Heads offers flexible qual/quant research solutions with a focus on helping brands transform insights into bite-sized research assets that will deliver long term value. 👀 WHAT SETS UP APART: No one-size-fits-all approach. No buzzwords. -Flexible Engagement Model: Full-service research solutions and hybrid offerings. Pay only for what you need! -Full-Scale, Mix-Method Research Capabilities: Powerful blend of qualitative and quantitative methodologies, advanced analytics, and the latest AI enhancements. -Turning insights into game-changers: Inspired by content design principles, we transform your insights into bite-sized research assets that will resonate with stakeholders, influence the business, and deliver long-term value. 🚀SERVICES: Support for every research challenge -Consulting & Design: From short-term consultations to embedded fractional researchers, get the expertise you need to de-risk and elevate your research projects. -Research Execution: Benefit from skilled moderation and worry-free data collection with the best participants for qualitative, quantitative, and 'qual-at-scale' projects. -Analytics & Activation: Transform complex data into engaging, educational, and entertaining research assets. -Training & Education: Enhance your research proficiency with tailored qual/quant training for real-world challenges. 🔍EXPERTISE : Get clear answers to your strategic business questions Brands, communications, innovation, shopper insights, design, audience research, and anything in between. 👋ABOUT US We are award-winning senior researchers who love getting into the weeds. We combine decades of big-brand success across several industries to deliver customer understanding, anywhere in the world. Say hi! info@theresearchheads.com