Brett C. McCarty

SVP & Marketing Leader at Segal

Brett C McCarty is a seasoned marketing leader with extensive experience in strategic marketing and business development. Currently serving as Senior Vice President and Marketing Leader at Segal and Segal Marco Advisors since May 2022, Brett also founded Big Rocks A Marketing Cooperative in April 2000, specializing in delivering strategic guidance and comprehensive marketing plans across various media. Previous roles include Senior Vice President and Head of Marketing at Keystone Partners and Essex Partners, as well as Vice President of Marketing at Showtime Networks, where Brett developed innovative channel concepts and product strategies. Brett's educational background includes an AB in Sociology from Princeton University and specializations in Digital Marketing and Content Strategy from the University of Illinois Urbana-Champaign and Northwestern University, respectively.

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