Victoria Kopec

Victoria Kopec is a seasoned digital marketing professional with extensive experience in content strategy, communications, and nonprofit fundraising. Currently serving as Senior Director of Digital Strategy at The Skin Cancer Foundation since March 2019, Victoria has successfully led the redesign of the organization's website and implemented SEO/SEM strategies, significantly increasing traffic. Prior roles include Senior Copywriter/Marketing Strategist at Webcollage, where contributions helped boost bookings by 67%, and Senior Copywriter for Delete Blood Cancer, providing key content for one of the largest bone marrow donor centers. Additional experience includes Online Marketing Manager at Americares, where Victoria developed communication strategies during major global disasters, and strategic roles in fundraising at Memorial Sloan Kettering Cancer Center. A graduate of Buffalo State University with a B.A. in Journalism and Political Science, Victoria also holds a certificate in Horticultural Science from Cornell University.