The Snowfox Group
Christian Haas serves as the Group Chief Development Officer at The Wonderfield Group since November 2023, focusing on the optimization of the organization's activities and overseeing People and ESG functions. Previously, Christian held several senior leadership roles, including Managing Director for YO! Sushi and Group Development Director at The Snowfox Group. Christian's experience also includes key positions at PizzaExpress, Waitrose, and Sainsbury's, where responsibilities spanned product and channel strategies, commercial operations, and category management. With a strong background in strategic development, negotiation, and people management, Christian has consistently driven growth and operational efficiency throughout a diverse range of food and retail businesses.
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The Snowfox Group
We are the Snowfox Group: a leading international, multi-channel Japanese food business. Inspired by generations of Itamae (sushi chefs), we are proud champions of a more considered approach to food. One that celebrates the rituals of good for you, fresh Japanese cuisine, and makes it more widely accessible. We exist to create better food for everyone, the Japanese way. Via our portfolio of brands - which includes Snowfox, Bento, YO! and Taiko - we operate more than 1,900 kiosks, 66 wholly owned restaurants and our grab and go sushi is available in over 3,700 locations. We have more than 50 major retail partners. For further information please visit our website.