Dave Friedman

Associate Commissioner For Brand Strategy And Broadcast at The Southern Conference

Dave Friedman currently serves as the Associate Commissioner for Brand Strategy and Broadcast at The Southern Conference, where responsibilities include acting as the voice and face of the organization, play-by-play announcing, and creating social and digital content. With extensive experience in sports broadcasting, Friedman has held positions as a play-by-play announcer for ESPN+, ACC Network Extra, and various regional sports networks, covering college basketball and baseball. Prior roles include hosting and analyzing for Horse Racing Radio Network, along with significant contributions at Gardner-Webb University and Winthrop University, where Friedman's impact extended to teaching, production, and sports network coordination. Friedman holds a Master's degree from Winthrop University and a Bachelor's degree in Broadcast Journalism from Syracuse University.

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The Southern Conference

The Southern Conference is a national leader in emphasizing the development of the student-athlete and in helping to build lifelong leaders and role models. The Southern Conference has been on the forefront of innovation and originality in developing creative solutions to address issues facing intercollegiate athletics. From establishing the first postseason college basketball tournament (1921), to tackling the issue of freshman eligibility (1922), to developing women's championships (1984), to becoming the first conference to install the 3-point goal in basketball (1980), the Southern Conference has been a pioneer.


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