Joe Rohlfing

Joe Rohlfing is a seasoned professional in merchandise management and buying, currently serving in various roles including Merchandise Manager, Buyer, and Channel Merchant at Sportsman's Guide since July 2019. Prior to this, Joe worked at Mid-States Distributing, LLC as a Merchandise Planner from July 2018 to June 2019. Joe's extensive experience in the outdoor retail sector includes a six-year tenure at Gander Outdoors, where roles ranged from Buyer to Category Manager for Fish/Marine, and included positions as Senior Merchandise Business Analyst and Merchandise Business Analyst for Bait/Ice Fishing, as well as Merchandise Assistant and Product Manager Assistant. Educational background includes studies at the University of St. Thomas.