Lutz Leiding is a seasoned professional in digital media and programmatic advertising, currently serving as Senior Director of Client Services DACH at The Trade Desk since January 2022, leading account management and trading teams of over 15 employees. Prior to this role, Lutz held positions including Director of Client Services DACH and Director of Accounts DACH, where responsibilities included consulting and developing digital media strategies for media agencies and direct clients. Lutz's experience also includes serving as Head of Product Management Display & Video at Ad Alliance and Head of Digital Product Strategy at G+J e|MS GmbH, focusing on product development, strategy implementation, and team leadership. Lutz holds a Bachelor of Arts in Business Administration from Hochschule Bielefeld and completed an apprenticeship as an industrial clerk at Pott's Brauerei GmbH.
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