Matthew Traynor

Matthew Traynor is a Business Intelligence Analyst at The University of Iowa Center for Advancement since February 2022, with prior experience as a Sales Data Analyst at Hibu and a Business Intelligence Analyst at Homelink/The VGM Group. Matthew has a strong background in creating interactive dashboards and dynamic reports, conducting ad-hoc analyses, and driving decision-making through data insights. Additional experience includes roles as a Media Consultant at Hibu, where Matthew advised clients on ad performance and marketing effectiveness, and as a Vendor Relationship & Operations Manager at Dibzees, LLC, where Matthew handled data analytics and supply chain reporting. Educational qualifications include a Master of Science in Business Analytics from the University of Iowa, a Graduate Certificate in Business Analytics from the University of Nebraska-Lincoln, and a Bachelor's degree in Applied Studies from the University of Iowa - Henry B. Tippie College of Business.