Jessica Heimbuch

Director, Campaign Strategy at The University of Texas at Dallas

Jessica Heimbuch is an experienced marketing professional currently serving as the Director of Campaign Strategy at The University of Texas at Dallas since October 2014. In this role, Jessica is responsible for creating internal and external communications, developing advertising campaign plans, managing campaign budgets, and overseeing a marketing team of approximately 10 members. Jessica has previously held positions such as Senior Marketing Communications Manager and Marketing Communications Manager at the same institution. Prior to this, Jessica worked as a Senior Account Executive at Nunez PR Group, focusing on client management and public relations strategies, and as an Assistant Editor for D Magazine, where Jessica played a key role in content development for two specialized publications. Jessica holds an MBA in Marketing and a Bachelor’s degree in Literary Studies with a minor in psychology from The University of Texas at Dallas.

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