Mike Sherbakov is a General Partner at The Veteran Fund and a former Brand Ambassador & Strategy Consultant for Fitbit.
Sherbakov has over fifteen years of experience in strategic planning, public speaking, business coaching, marketing, and brand management. In their previous role at Fitbit, they helped develop a new national initiative called “Fitbit Local”, which encourages Fitbit users to stay motivated and reach their goals by sweating it out at local workouts led by the most talented trainers. Fitbit Local was piloted in San Diego and eventually landed in dozens of cities nationwide.
Sherbakov is a Marine Corps veteran and has a degree in Psychology with a focus on Kinesiology from the University of California, San Diego. Mike is also a certified yoga instructor and has a passion for helping others live healthier, more active lives.
After Mike Sherbakov graduated from Los Altos High School, they went on to study kinesiology at San Diego State University. Upon graduating with their Bachelor of Science, they pursued two certifications from LinkedIn - one in Brad Feld on Raising Capital and the other in Guy Kawasaki on Entrepreneurship.
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