Renata Chiara Chimenti

Renata Chiara Chimenti is an accomplished Associate Creative Director at VIA, with extensive experience leading the Arm & Hammer Cat Litter account and developing successful campaigns across various brands. Renata has a strong background in art direction, having held positions from Junior Art Director to Associate Art Director in multiple agencies, including ampfy and Publicis, where impactful digital assets and social media strategies were created for clients such as Lenovo and Procter & Gamble. Educationally, Renata holds a Bachelor of Architecture from FAAP - Fundação Armando Alvares Penteado and has further honed art direction skills through studies at Miami Ad School. Recognition includes a shortlist at the Cannes Future Lions for an innovative pro bono concept during an internship at McCann London.