Michelle Hanson

Chief Marketing Officer at The Village Company

Michelle Hanson is an accomplished marketing leader with extensive experience in driving brand strategy and growth. Currently serving as Chief Marketing Officer and Vice President of Marketing at The Village Company since December 2013, Michelle manages a comprehensive product portfolio and oversees various marketing functions such as consumer engagement, Ecommerce, and licensing relationships. Prior to this role, Michelle led marketing initiatives for personal care brands Mr. Bubble and Sesame Street while holding positions as Director of Marketing and Senior Marketing Manager. As the owner of Flutter Boutique, LLC, Michelle achieved significant growth and established the brand as an industry leader. Earlier experience includes roles as Senior Account Executive at Digital Marketing and Hanley Wood Marketing, managing multi-channel campaigns and B2B programs for notable clients. Michelle holds a Bachelor of Arts in Journalism and Advertising from the University of Wisconsin-Madison.

Location

Minneapolis, United States

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The Village Company

The Village Company provides markets some of the country’s most endearing and enduring heritage brands including village naturals therapy and aromatherapy bath products; soft and dry deodorant; dep hair gels and la bella hair and skincare products. The company’s brands are widely distributed through leading retailers in the food, drug, mass andbeauty.