Simon Pearce

Director at The Wills Group

Simon Pearce is the Managing Partner of Emotif, a brand strategy and design consultancy that offers both strategic and creative support to clients looking to build stronger brands. Simon has over 20 years of experience in brand strategy and implementation, working with blue-chip clients in the United States, Europe, and Asia.

Simon’s past clients include both household names and challenger brands across diverse industries including technology, hospitality, food service, professional services, luxury goods, retail, non-profit, and B2B industrials. Simon’s current and former clients include Bain Capital, The Weather Channel, Time Inc., 3M, AT&T Wireless, Verizon Wireless, Intel, Stanley, and Alcoa.


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