Katie Hoefs

Katie Hoefs has over 17 years of experience in the wine industry, currently serving as Senior Brand Manager for Corporate Brands at The Wine Group since September 2017, where prior roles included Brand Marketing Manager for Franzia Wine and Innovation Manager for Corporate Brands. Previously, Katie spent more than a decade at E. & J. Gallo Winery, holding various positions such as Assistant Brand Manager for Dark Horse Wine, Brand Marketing Specialist, and Field Brand Manager for Barefoot Wines. Katie holds a Bachelor's degree in Organizational Communication from California State University, Chico, earned from 2002 to 2006.