Reem Al-Basri

Reem brings deep experience in media planning, client services, communication strategy and account leadership. Her strategic perspective earned her opportunities to work on global clients, become a member on a global content strategy board and lead prominent award-winning campaigns.

During her career, she has established a strong reputation and affinity to driving strategic brand integrations, delivering data-driven omnichannel strategies and content solutions while keeping client at the heart of all marketing efforts.

She worked at Publicis Group for 11 years heading Integrations, Content Strategy and development in addition to Social and Influencer Marketing across the group agencies which includes Zenith, Leo Burnett, Publicis Media agencies and Saatchi & Saatchi. She worked on some of the most reputed brands such as: General Motors, Samsung, Spotify, P&G, BMW Group, Mondelez, Nestle, Puig, Essity, Kering, and Swarovski to name a few.