Christina Sliwa

Senior Director of Digital Marketing at Thermacell Repellents

Christina Sliwa has over 28 years of work experience in various marketing and brand management roles. Christina began their career at Unum as a Sales Representative from 1993 to 1995. Sliwa then joined Unilever, where they worked as a Territory Manager, Category Development Analyst, and Customer Business Manager, achieving impressive sales and promotional results. In 2000, they moved to Procter & Gamble and served as a North America Assistant Brand Manager, leading a successful joint category launch. Sliwa quickly rose through the ranks at Procter & Gamble, taking on roles such as North America Associate Brand Manager, North America Brand Manager, Global Brand Manager, and eventually Global Associate Marketing Director. During their time at Procter & Gamble, they contributed to significant sales growth and brand leadership positions for products such as Gillette Venus and Oral-B Rembrandt. In 2013, Sliwa joined IdeaPaint as Marketing Director, where they generated revenue and profit growth through an integrated brand building plan. Most recently, Sliwa was the Director of Brand Communications Strategy at SharkNinja, where they established a successful communications strategy department and positively influenced new product messaging. Overall, Sliwa's experience showcases their expertise in brand management, marketing strategy, promotions, and driving profitable sales growth.

Christina Sliwa obtained their Bachelor of Science (BS) degree in Finance from Boston College Carroll School of Management, where they studied from 1989 to 1993. Later, they pursued their Master of Business Administration (MBA) with a field of study in Marketing, also from Boston College Carroll School of Management. Christina completed their MBA in 1999.

Links

Previous companies

Unum logo
SharkNinja logo
IdeaPaint logo
Unilever logo