THG Ingenuity
Connor Harper is a Search Marketing Executive at THG Ingenuity since January 2022, specializing in the execution of SEO campaigns and the development of SEO strategies to enhance organic performance. Previous experience includes roles at Boohoo Group PLC as a Product Optimisation Merchandiser, where Connor supported SEO strategies to boost traffic and revenue, and Aqua Consultants as an Assistant Asset Manager, where Connor demonstrated leadership and innovative problem-solving skills. Starting a career in retail with TOPSHOP TOPMAN and contributing to sustainability practices at Yorkshire Water, Connor has a Bachelor of Arts in Fashion Marketing from the University of Leeds, acquired in 2020.
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THG Ingenuity
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THG is a vertically integrated, digital-first consumer brands group powered by THG Ingenuity, its proprietary end-to-end ecommerce platform. Scaling direct-to-consumer businesses requires localised trading strategies, branding and marketing, customer service, payments, fulfillment, fraud detection, and more to work seamlessly. As you grow your business globally, entering new markets, the complexities of delivering each element of your DTC solution stack increase exponentially – presenting considerable execution risk and requiring incurring significant cost, time, and resource.