Cayla Vidmar

Cayla Vidmar is an experienced marketing and copywriting professional with a strong background in brand communication. Currently serving as the Lead Brand Writer at Thumbtack since November 2022, Cayla specializes in crafting marketing communications for various channels, including email, advertising, and podcast scripts. Prior to Thumbtack, Cayla held the position of Head of Copy at Backcountry, where management of a team was pivotal in developing key business campaigns. As a content marketing consultant through Cayla Vidmar, LLC, notable achievements include securing multiple six-figure partnerships for clients. Earlier career experiences encompass roles such as Staff Writer at Crested Butte News and Senior Copywriter at Travel Crested Butte. Educational qualifications include a Bachelor of Arts in Environmental Studies from Western Colorado University and a web design certification from Skillcrush.