Jade Walton

Jade Walton is an accomplished professional with extensive experience in business development and sales within the media and advertising sectors. Currently serving as the Director of Business Development for EMEA New Screens Partnerships at TikTok since May 2021, Jade leads a team focused on agency sales partnerships. Prior to this role, Jade held positions at Reach plc as Digital Group Head, managing digital strategy for the UK's largest newsbrand, and at Inskin Media as Commercial Manager, where responsibilities included driving multi-screen advertising initiatives. Previous experience also encompasses various sales roles at Exterion Media UK and CBS Outdoor, achieving recognition as National Sales Person of the Year in 2014. Early career experiences include roles in regional media and PR, along with a foundational period in retail cosmetics. Jade holds a degree in Drama and Media from The University of Huddersfield.