Sarah van den Eertwegh is a seasoned marketing and communications professional with extensive experience in the consumer PR and influencer sectors. Currently serving as a Creative Product Marketing & Comms EUI and Creator Strategist at TikTok since September 2022, Sarah has previously held pivotal roles at Zalando SE, including Senior Global Consumer PR & Strategy Manager, and has contributed to corporate communications at UPR Belgium. Beginning the career in retail as a Sales Associate at KARL LAGERFELD and Agent Provocateur, Sarah has a strong foundation in marketing, having interned in Marketing PR at HEMA and conducted research for Museum Boijmans Van Beuningen. Academically, Sarah holds a Master’s degree in Strategic Communication from the University of Antwerp and a Bachelor's degree in Communication and Media Studies from Hogeschool INHOLLAND Diemen.
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