Samantha Willis has a diverse work experience spanning multiple industries. Samantha currently holds the position of Head of Social Media UK & NA at Time Out Group plc, where they are responsible for overseeing social media activities. Samantha is also the Global Social Media Lead, currently on maternity leave. Prior to that, they served as the EMEA Engagement Editor for Time Out Group plc. Before joining Time Out Group plc, Samantha worked at Vans as a Digital & Community Editor for the House of Vans London from 2015 to 2017. Samantha also worked at The Webby Awards as a Communications Manager (UK) in 2014 and at Ben Sherman as a Digital Communications Manager from 2012 to 2014. Samantha's early career includes a role as a Digital Marketing Executive at Paul Smith Ltd from 2009 to 2012.
Samantha Willis pursued their higher education at Nottingham Trent University from 2006 to 2009. During this period, they acquired a Bachelor of Arts (BA) degree in Fashion and Textile Management.
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