Rudy Tabasa

Rudy Tabasa has a diverse work background that spans over two decades. Rudy started their career as the owner of R & R Consulting, which they managed for eight years. During their time there, they served as the Vice President of Sales at LIVE UNIVERSE INC and achieved monthly revenue of over $200K through agency and network partnerships.

In 2008, Rudy transitioned to Gorilla Nation Media, where they were the Senior Director responsible for developing and managing the Multicultural Division. Rudy successfully increased revenue by 10% within three months.

Rudy then joined CopaCast, Inc. as the Sales & Strategic Partnerships lead, where they played a crucial role in the development of HyperTargeting Technology and re-engineered the company's business model and sales strategy.

Rudy further expanded their expertise by joining Acxiom as the Western Regional Sales representative for Digital RelevanceX.

Rudy's career then brought him to AT&T AdWorks, where they served as the Director of Sales for Internet Mobile. Rudy utilized data-driven insights to connect brands with their target audiences across various platforms.

Next, they joined AdColony, a Digital Turbine Company, as the Director of Sales - Mobile Performance. There, they focused on driving advertising sales from agency and direct mobile publishers on a performance basis, capitalizing on the company's expansive mobile marketing platform.

In 2018, Rudy became the Director of Sales for North America and LATAM at bidease, a programmatic DSP platform specializing in mobile branding and performance campaigns. Rudy leveraged machine learning and audience targeting to optimize campaign performance.

Rudy's most recent role, beginning in 2019, is with Tipalti, where they started as the Director of Sales and later transitioned to Manager, SDR. In their role, they managed a team of 10 SDRs, trained them in prospecting and sales best practices, and helped develop them to transition into Account Executive roles within Tipalti.

In addition to their corporate experience, Rudy also founded Halfbreed Clothing Co., a multi-ethnic lifestyle brand, which they managed for almost a decade. Pioneering the "RepYoSelf" movement, the brand celebrated mixed ethnicities and family heritage.

Rudy Tabasa has pursued an Associate of Arts degree in Computer Science at Condie College. Additionally, they have undertaken studies in Business Administration at DeAnza College to earn another Associate of Arts degree. No specific start or end years are mentioned for both educational experiences.