Apurva Sarin is a seasoned digital marketing professional with extensive experience in leading marketing strategies across various organizations. Currently serving as the Digital Marketing Manager at Tiqmo since September 2022, Apurva is responsible for planning and executing marketing strategies for the TIQMO Digital Wallet in the UAE, as well as establishing KPIs and OKRs for diverse marketing channels. Previous roles include Digital Media & Marketing Specialist at Fortes Education, where Apurva managed social media strategy and community engagement, and Senior Manager of Social Media Performance Marketing at Home Credit India. Apurva's earlier experience also includes marketing roles at Wadi.com, HealthKart, and American Express. Educational qualifications consist of a PGD/MBA in International Marketing from the Indian Institute of Foreign Trade and a Bachelor's degree in Fashion Technology from Punjab Technical University, alongside various certifications from HubSpot Academy.
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