Karl Dzuba serves as the Director of the Social Media Newsroom at TLGG since May 2022, overseeing social media operations for Mercedes-Benz. Prior experience includes directing the international newsroom for Microsoft at C3 Creative Code and Content from July 2020 to April 2022, and leading the international Microsoft newsroom at wunder media production GmbH from September 2017 to June 2020. Dzuba has also held deputy leadership roles in social intranet at Deutsche Bahn and worked as a guest lecturer at Die Medienakademie. Prior to these roles, Dzuba was a science editor at GFZ-Potsdam and editor-in-chief at the news agency dapd, covering sports events like the UEFA Euro 2012. Early career contributions include significant work in building and managing the online presence of Eurosport in Germany. Dzuba holds a Diplom-Geograf in Geography and Cartography from Freie Universität Berlin.
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TLGG Agency
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Founded in Berlin in 2008, TLGG was the first digital agency to capture the extent and scope of the digital revolution. From a spontaneous venture, TLGG quickly became a rewarded driver of digital brand communication and client experience, combining the strengths of a creative agency and a digital consultancy under one roof and introducing it globally. Over the years, TLGG has led the global social communications activities of Lufthansa and BMW, advised E.ON on digital transformation and created editorial excellence for insurance, finance, FMCG, event, lifestyle and technology brands. Midem Marketing Award, Cannes Lion, German Prize for Online Communication - the agency's award-winning data-driven branding work covers digital brand management, storytelling, content marketing and customer experience management. The service portfolio includes strategy development, conception, production, playout and media control. This is currently appreciated by diverse brands and companies such as Montblanc, Swisscom, fritz-kola und BARMER. TLGG is led by Christoph Bornschein. TLGG is part of the global agency network Omnicom and a member of the German Association of Communications Agencies GWA
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