Xavier Penot

Xavier Penot currently serves as the International Strategic Business Development Director at TOLSA, the European leader in the cat litter market, leveraging extensive experience in business development and management. Previously, Xavier worked as a senior advisor for startups and SMEs, focusing on growth strategies, organizational restructuring, and profitable growth. At Vitakaft France, Xavier held the position of President and CEO, successfully managing a turnaround and restructuring efforts for the company. Xavier's career also includes key leadership roles at Groupe SEB and MOULINEX France, where responsibilities encompassed sales management, commercial strategy development, and product management. Academically, Xavier is educated in marketing and business administration, with additional qualifications in wine and spirits.