Felicia Hommel

Felicia Hommel is a seasoned business professional with extensive experience in business development, marketing, and operations across various industries. Currently serving as Principal at Startup Family Office since April 2024, Felicia has co-founded TONI CORE, a direct-to-consumer maternity wear brand, where strategic vision and successful fundraising efforts have been instrumental. Previous roles include Business Development Manager at FOND OF GmbH, where Felicia drove US internationalization efforts, and at HeyJobs, where operational efficiency was significantly enhanced. With a strong foundation in marketing and analytics from positions at Memorado and prior internships at reputable firms, Felicia holds a Master's and Bachelor's degree in Business Administration and Management from WHU – Otto Beisheim School of Management, alongside study abroad experiences at the University of North Carolina and University of Paris I.