Edward Vitralis

Senior UX Director at Tonic3

Edward Vitralis has a diverse work experience spanning various roles and industries. Edward currently holds the position of Senior UX Director at Tonic3 since July 2022. Prior to this, they were the Proprietor at The Hearth of Britannia, where they worked on a cookbook project related to the Ultima games and oversaw its growth. In 2018, Edward started their own photography business called Edward Vitralis Photography, where they served as the owner and photographer.

Edward has also held several senior design positions. Edward worked as a Senior Product Designer at LeadIQ from July 2021 to February 2022. Before that, they were a Lead UX Designer at Insite360 from August 2020 to June 2021, at Sphera from July 2018 to August 2020, and at NeonCRM from August 2016 to January 2018. At NeonCRM, they were responsible for untangling and improving the CRM's design, overseeing the professional development of a team member, and collaborating with a development team in China.

In addition to design roles, Edward has experience in web development and community relations. Edward worked as a Web Developer/Community Relations at Portalarium from October 2013 to July 2014. Earlier in their career, Edward was an Interaction Designer at ExactTarget from April 2013 to October 2013 and a UX Designer at Aprimo from March 2010 to April 2013.

Edward Vitralis earned their Bachelor of Science degree in Computer Graphics from Purdue University, where they studied from 2004 to 2007. Prior to that, they attended Ball State University from 2001 to 2004, where they focused on Graphic Design and Computer Science. Edward completed their Indiana Academic Honors Diploma at Indiana Academy from 1999 to 2001.

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