Euan Paterson

Euan Paterson is an accomplished professional with diverse experience in commercial excellence and sales leadership. Currently serving as Associate Director of Commercial Excellence and formerly as Head of Sales at Too Good To Go since November 2021, Euan has held various senior roles in sales transformation and execution strategy at Diageo from September 2012 to August 2021. Contributions to the 2050 Climate Group as a Board Member from June 2019 to May 2021 and a career break as a travel writer and endurance cyclist further reflect a unique blend of professional and personal pursuits. Euan's journey includes significant roles such as Olympic Athlete Experience Manager for London 2012 and President of Student Sport at Loughborough Students Union. Euan holds a degree in Mathematics and Sports Science from Loughborough University.