Barbara Anie

Barbara Anie is an experienced marketing and sales professional specializing in digital media and key account management. Currently serving as Senior Manager of Key Accounts & Partnership Strategy at Torstar Corporation since October 2021, Barbara previously held the position of Solutions Strategist Lead at STAR MEDIA GROUP, where a focus on audience-based opportunities and data-driven approaches was key to exceeding campaign benchmarks. With a robust background in digital account management from roles at Bell Media and CBC Television, Barbara has successfully developed multi-platform campaigns and innovative marketing strategies that enhanced brand positioning and client satisfaction. Educational qualifications include a Certificate in Digital Marketing Strategy from the Canadian Marketing Association, as well as a Bachelor of Commerce degree in Hospitality and Tourism Marketing from Ryerson University.