Elisse Jones

Elisse Jones serves as the Group Head of Loyalty at Total Tools and the Independent Hardware Group, driving customer loyalty strategies for Australia's largest professional tool retailer and home improvement wholesaler. With a strong background in CRM and loyalty management, Elisse has previously held positions such as National CRM & Loyalty Manager at Total Tools, Loyalty Manager at Country Road Group, and CRM & Communications Specialist for MYER one. Elisse's expertise extends to advisory roles, currently serving on the Advisory Board of the Australian Loyalty Association. Additional experience includes customer strategy development for Transport for London and digital marketing at L'Oréal. Elisse holds a Bachelor of Commerce in Marketing from the University of Melbourne.