Lucas Moschione is a skilled Product Designer with extensive experience across various organizations, including TotalPass Brasil, GRUPO SBF, Avenue Code, and Sprinklr. Currently serving as a Product Designer at TotalPass Brasil since June 2025, Lucas previously held the position of Design Lead at GRUPO SBF, where a user-centered design approach was championed to achieve strategic objectives and foster team growth. Expertise encompasses prototyping, user research, and metrics definition, with a solid understanding of design frameworks such as Google Design Sprint and Double Diamond. Lucas's background includes founding zero42 and serving as a UI Designer at Scup, alongside roles in product analysis and communication at different companies, emphasizing a strong foundation in branding, strategic planning, and user experience. Educational qualifications include a degree from USP - Universidade de São Paulo obtained from 2010 to 2015.
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