Yves Boone

Yves Boone has over two decades of experience in business development and strategic sales, currently serving as the Head Of New Business Development at Touring since March 1996. Throughout the career at Touring, Yves has held several key positions, including Head of Corporate Sales and B2B Director, focusing on enhancing B2B turnover and developing strategic partnerships across multiple markets. Additional expertise includes operational leadership, achieving ISO certification, and launching innovative solutions for roadside assistance and vehicle recovery. Prior to Touring, Yves was an Account Manager at SITA where significant accomplishments were achieved in waste collection and recycling solutions. An educational background includes an Executive Master in Digital Marketing and Communication from Solvay Brussels School of Economics and Management, along with advanced management training from HEC Paris and other institutions.