Sherry Zhu

Sherry Zhu is a skilled professional in content management and social media strategy, currently serving as a Senior Content Executive at Tourism Australia since June 2018. In this role, Sherry oversees the development and execution of content for the brand's China social media platforms, focusing on platform strategy, community management, and consumer insight reporting. Prior to this position, Sherry worked as an Account Manager at LEO Digital Network, where responsibilities included leading campaigns for PANDORA Jewellery and managing client communications. Sherry's previous experience also encompasses roles as a Senior Digital Account Executive for PUMA at vitamine and as a Media Executive at DigitasLBi. Sherry holds a Bachelor's degree in Advertising from East China Normal University, obtained in 2013.