Soraya Gabriel Minguito

Soraya Gabriel Minguito is a seasoned Public Relations professional with extensive experience in the tourism and communications sectors. Currently serving as a Public Relations Executive for Tourism Ireland since March 2021, Soraya is responsible for creating and executing innovative PR programs to enhance Ireland's visibility as a travel destination in Spain. Prior roles include PR & Communications Manager for both NBTC, promoting the Netherlands as a tourism destination from August 2008 to April 2020, and TEFAF, where a comprehensive PR strategy was implemented to increase Spanish visitor engagement from August 2008 to September 2017. Additional experience includes roles at the Japanese Embassy in Madrid, Tourspain, La Perla, and Agencia EFE. Soraya holds a Master of Arts in International Communication from Macquarie University, a Bachelor Degree in Advertising and Public Relations from Universidad Complutense de Madrid, and participated in an Erasmus program at Università LUMSA.