Jessica Hoyle

Tourism Manager: Experience Brand Development at Tourism Northern Ireland

Jessica Hoyle is an experienced professional in the tourism and cultural sectors, currently serving as the Tourism Manager for Experience Brand Development at Tourism Northern Ireland since June 2022 and a member of the Board of Directors for NI Museums Council since September 2023. Previous roles include Visitor Services Manager at National Museums Northern Ireland, Resourcing Consultant at Danske Bank, and Visitor Services Team Manager at Birmingham Museums Trust. Jessica has also held positions such as Arts Officer and Oxjam Takeover Manager, demonstrating expertise in event planning, volunteer management, and fundraising. An accomplished scholar, Jessica holds multiple management and leadership qualifications from the Chartered Management Institute and advanced degrees in Modern History from the University of Kent and the University of Leeds, where notable research included a focus on local carnival culture.

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