Herbert Viana Andrade

Herbert Viana Andrade is an accomplished professional with extensive experience in entrepreneurship and academia. Currently serving as Co-Founder and CEO of Zanzar since November 2018, Herbert leads initiatives in consumer-oriented behavior and data science. Herbert is also a Co-Founder of LeCupon and has been a Board Member and Partner at P4G – Partners For Growth and Track.co. Additionally, Herbert co-founded and serves on the Board of Top Lar Construtora. Herbert's academic contributions include serving as an Associate Professor at SKEMA Business School. Educational credentials include multiple advanced degrees in business administration and management from reputable institutions such as Fundação Dom Cabral and FGV.