TRACS
Frederick Treseler, IV is an experienced professional with a robust background in account management, event coordination, and talent development. Currently serving as a Senior Account Manager for Key Accounts and Event Management at TRACS, Inc. since April 2007, Frederick has led event management initiatives for high-profile clients such as Novo Nordisk and Johnson & Johnson Vision, while also managing healthy lifestyle projects in collaboration with significant professional associations. In addition, Frederick serves as an Assistant Coach for Emerging Elites, focusing on talent identification and athlete development, contributing to numerous accolades in youth athletics. Prior experience includes roles as a Race Day Coordinator for the Boston Marathon Organizing Committee and Global Account Manager at McKinney Rogers. Frederick holds a Bachelor's degree in Art History from Boston College and has completed studies at Instituto Lorenzo de' Medici.
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TRACS
TRACS is a sports marketing firm focused on helping organizations around the globe strategically design, build, and manage branded engagements that inspire people and deliver results for partners and participants alike. For over 30 years, we've been challenging ourselves to design, build, and manage exceptional branded engagements that remain true to our partners, the sport, and the environment while consistently delivering results for everyone involved. A majority of our team members started their careers at TRACS with an internship or a co-op position that gave them a chance to travel the globe while learning more about what we do in our fast-paced, exciting work environment. However, soon after their start, they realized that job titles and rank are secondary to passion and performance. Each member of our team, regardless of tenure, is treated as an equal and given every opportunity to help TRACS produce the best possible experiences for our partners and participants. TRACS is a member of the Greater Boston Convention and Visitors Bureau.