Curt Peterson

Curt Peterson is a seasoned marketing professional with extensive experience in digital marketing and advertising across various industries. Currently serving as the Senior Manager of Digital Marketing at Tractor Supply Company since October 2018, Curt strategizes and oversees lower funnel paid media channels to enhance revenue and manage shipping regional availability through Google Merchant Center. Prior roles include Senior Manager at HS Ad North America, where leadership and client relations were central, and Senior Manager of Strategic Services at iQuanti, Inc., managing accounts in E-commerce and financial domains. Earlier career milestones include managing digital marketing at The Dollywood Company and various marketing roles at Universal Orlando, which encompassed content development and cross-functional team collaboration. Curt holds a Bachelor's Degree in Marketing from UCF College of Business and has foundational experience in youth sports coaching.