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Sierra Asplundh

Deputy Design Director And Executive Producer at Tracy Anderson Method

Sierra Asplundh has a diverse work experience spanning various industries and roles. sierra has worked at Tracy Anderson Method since 2019, starting as a Social Media Specialist and later progressing to roles such as Managing Editor, Social Media Content Strategist, and currently holding the position of Director of Social Media & Content Marketing.

In addition to their work at Tracy Anderson Method, Sierra has been an Entrepreneur since 2015, focusing on social media strategy, content creation, photography, painting, and collaboration. sierra has utilized platforms like Instagram, Tumblr, and Twitter under the handle @sierraarebecca_, and has also worked as a BTS photographer and social media content strategist.

Sierra has further contributed to the field of cancer advocacy and awareness as a Co-Host of "Life With A Side Of Cancer" from 2020 to 2021. sierra has also served as a Contributing Writer for Blood-cancer.com from 2018 to 2019.

Prior to these roles, Sierra worked at lululemon from 2014 to 2019, where they held positions such as Assistant Store Manager, Facebook City Editor, and Key Leader.

sierra'sexperience also includes serving as a Co-Leader for November Project, Inc. from 2017 to 2019, coaching U-14 Travel Hockey at Mystx Field Hockey from 2013 to 2014, and working as an Assistant Field Hockey Coach and Assistant Girls Lacrosse Coach at Academy of the New Church Girls School from 2013 to 2014.

Sierra started their professional journey in the field of Sports Media at Spider Media at the University of Richmond from 2011 to 2012.

Overall, Sierra Asplundh has built a well-rounded career with expertise in social media, content marketing, cancer advocacy, coaching, and sports media.

Sierra Asplundh's education history begins in 2008 when they enrolled at the University of Richmond. sierra pursued a Bachelor of Arts (B.A.) degree in Fine and Studio Arts and completed their studies in 2012. In the same year, Sierra also participated in a Cortona Study Abroad program at the University of Georgia, focusing on Art/Art History.

In 2013, Sierra transferred to Bryn Athyn College of the New Church, where they pursued a different field of study in Psychology. sierra completed their studies here in 2014.

Outside of their formal education, Sierra has obtained several certifications. In 2019, they earned a Yoga Specialty Certification from the Yoga Alliance, as well as a Yoga Instructor Certification - Level I, also from the Yoga Alliance. Additionally, they obtained an Adult First Aid/CPR/AED certification from the American Red Cross in January 2019.

Links

Previous companies

lululemon logo

Timeline

  • Deputy Design Director And Executive Producer

    October 1, 2023 - present

  • Director Of Social Media Content Marketing

    November, 2021

  • Managing Editor

    January, 2020

  • Social Media Content Strategist

    November, 2019

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