Kelly Doherty

Kelly Doherty has a strong background in marketing and customer engagement. Kelly is currently the Director of Lifecycle Marketing at Trade Coffee, a position they have held since February 2023. Prior to this, they worked at Ollie as the Director of Retention from March 2022 to February 2023. Before that, they were a Senior Manager of Member Experience at Ollie from March 2021 to March 2022, and a Senior Manager of CRM from November 2020 to March 2021. From June 2019 to November 2020, they worked as a Senior Manager of CRM & Customer Engagement at Fortune Magazine. Kelly also has experience in the sports industry, having worked as a Senior Manager of Digital Marketing at NFL On Location Experiences from January 2017 to March 2019. Kelly began their career at Ticketmaster Entertainment, where they held various roles including Sr. Manager of Client Marketing from April 2011 to December 2016, and Marketing Operations Coordinator from September 2010 to April 2011. Overall, Kelly Doherty has extensive experience in marketing and customer engagement, with a focus on retention and CRM.

Kelly Doherty completed their Bachelor of Arts degree in Media Studies from The Pennsylvania State University from 2006 to 2010. In 2016, they obtained a Digital Marketing Certificate from General Assembly. In addition to their formal education, Kelly has acquired various certifications including Klaviyo Certification from Udemy in December 2022, Product Analytics Certification (PAC)™ from Product School in October 2021, Twitter Flight School from Twitter in February 2016, and Google Analytics and Google Ad Words from Google in September 2016 and March 2016, respectively.