Nancy Shenouda 🌎

Nancy Shenouda has a diverse work experience spanning across various industries. Nancy is currently the Co-Founder and CEO of Tradesnest, a global platform that connects innovative brands, retailers, and distributors. Prior to this, they worked as an International Trade Advisor at ICEX.

Nancy's previous role as an Internationalization Manager at Enter New Market involved entering new markets for the PowerCube brand by Allocacoc in countries such as the UK, Ireland, Morocco, Switzerland, Austria, France, and the United Arab Emirates. Nancy was responsible for developing strategies, selecting distributors and retailers, and providing guidance to the sales team.

Before that, Nancy worked at L'Oréal as a Key Account Manager, where they focused on building joint business plans with Albert Heijn & Etos. Nancy also developed price and promotion strategies and negotiated contracts. Prior to L'Oréal, they served as a National Account Manager at Unilever, where they managed a portfolio of 12 brands and was responsible for setting up account plans and negotiating contracts.

Earlier in their career, Nancy worked as a Business Development Manager at Splendid Chocolates, where they managed and expanded the brand in the North American retail market. Nancy also worked at Randstad as a Recruitment Consultant and at ING as a Savings Consultant.

Overall, Nancy Shenouda has extensive experience in international trade, account management, business development, and recruitment. Their current role at Tradesnest showcases their passion for connecting innovative brands with distributors and retailers on a global scale.

Nancy Shenouda attended Amsterdam University of Applied Sciences from 2002 to 2006, where they pursued a degree in International Business & Management. In 2004, they also studied at Chulalongkorn University, focusing on International Business. Additionally, in 2005, Nancy briefly studied at The Hong Kong Polytechnic University, earning a Bachelor of Business Administration (BBA) with a specialization in International Business. Most recently, in 2019, they participated in an international business pre-acceleration program at Escuela de Organización Industrial.