Rob Paige

Rob Paige is an experienced professional in the field of commercial insight and analytics, currently serving as the Head of Commercial Insight & Analytics at Transport for Wales since October 2018. In this role, Rob leads a team that focuses on transforming data into insights that drive revenue growth. Prior to this position, Rob held various roles including Head and Interim Head of Revenue, where leadership was provided to optimize revenue potential through commercial analysis and pricing strategies. With a solid background in revenue management and procurement, Rob has demonstrated success in enhancing operational efficiency and delivering on key performance targets throughout a career spanning both Arriva and Atradius. Rob holds a Master's degree in International Relations from Cardiff University and advanced diplomas in procurement and supply.