Amanda Sanders

Senior Digital Marketing Manager at TravelNest

Amanda Sanders has a diverse work experience spanning over 15 years. Amanda is currently working as a Senior Digital Marketing Manager at Travelnest since March 2023. Prior to that, they worked at Jessops Europe Limited for almost two years as the Head of Digital Acquisition from June 2021 to March 2023.

Before joining Jessops, Amanda worked at Furniture Village for over ten years. Amanda held various roles, including Digital Acquisition Manager from July 2017 to June 2021, Digital Marketing Lead from September 2014 to July 2017, Online Acquisition Executive from October 2012 to September 2014, Online Marketing Executive from October 2011 to September 2012, and Group Marketing Coordinator from March 2011 to October 2011. In these roles, they were responsible for strategic planning, executing digital campaigns, managing relationships with external agencies and stakeholders, monitoring performance, and reporting on targets.

Amanda's early career started at Build-A-Bear Workshop in 2007, where they worked as a Marketing Assistant. Amanda was involved in executing local marketing plans during the company's rapid expansion in the UK and helped in translating American marketing plans for the UK market.

Throughout their career, Amanda has demonstrated expertise in digital marketing, digital acquisition, strategic planning, relationship management, and data analysis.

Amanda Sanders has a diverse educational background. Amanda began their education at Wootton Upper School from 1999 to 2001, where they obtained 11 G.C.S.E's with grades ranging from A* to B. Their subjects included Sociology, Business Studies, Graphic Products, Maths, English (Lit and Lang), Science, French, and P.E. Amanda then continued their studies at Wootton Upper School from 2001 to 2003 and completed 3 A Levels with grades ranging from A to B. Their subjects included Business Studies, Communication Studies, and Psychology.

In 2003, Amanda enrolled at Sheffield Hallam University, where they completed a BSc (Hons) in Business Communication from 2003 to 2007. Their coursework consisted of Business Studies, Communication Studies, and I.T. Amanda later pursued further education and completed an online course called Squared Online in the field of Digital Marketing in 2016. Additionally, they attended a seminar called "Customer Insights 2015" for which the start and end dates were not provided.

Aside from their formal education, Amanda has obtained several certifications. In 2019, they completed a course called "A Guide to Campaign Planning for Social Media Success" by MBL Seminars Ltd. Amanda also obtained certifications from City & Guilds for "Oxford Summer School Foundation Level" in 2014, from Google for "Digital Analytics Fundamentals" in 2013, and from Hemsley Fraser for "Effective Digital Marketing" in 2012. Finally, in 2011, they became a Sitecore Certified Technology Specialist.

Overall, Amanda Sanders has a solid educational background with a focus on business communication and digital marketing, along with additional certifications in various related fields.

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Timeline

  • Senior Digital Marketing Manager

    March, 2023 - present

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