Tommy Tse

Tommy Tse is an experienced public relations and corporate communications professional, currently serving as the Penfolds PR and Corporate Communications Director for Greater China at Treasury Wine Estates since December 2012. Tommy has previously held various roles, including Regional PR Director for Asia and Global Travel Retail, as well as Regional PR Manager for Asia at Penfolds. In addition to industry experience, Tommy has contributed to academia as a part-time lecturer at Hong Kong Baptist University, The Chinese University of Hong Kong, and City University of Hong Kong, teaching courses in PR, social media, and communications. Prior to these roles, Tommy gained valuable experience at several esteemed communication agencies, including Cohn & Wolfe, The Hoffman Agency, Weber Shandwick, WE Communications, Golin, and Vantage Communications. Tommy is currently pursuing a Mini MBA in Brand Management and holds a Master of Arts in Communication from Hong Kong Baptist University and a Bachelor of Arts in Communication from the University of California, Davis.