Siddhish Sriganesh is a seasoned professional with extensive experience in marketing and eCommerce within the consumer goods sector. Currently serving as Director CXM at Tredence Inc. and previously as CXM Practice Lead for CPG, Siddhish has demonstrated expertise in customer experience management. Prior roles include Head of eCommerce & Marketing at Jumbo Electronics Company Limited and Head of Marketing at Sharaf DG. Siddhish began a career at Asian Paints, progressing from Marketing Manager and Group Brand Manager to Area Manager. Siddhish holds an MBA in Marketing from XLRI Jamshedpur and a B.Com in Commerce from H.R College of Commerce & Economics.