Sara Mazzoni

Sara Mazzoni is an accomplished marketing professional with extensive experience across various sectors. Currently serving as Head of Marketing, Communication and B2C Channel at Treedom since March 2024, Sara previously held the position of Marketing Manager at McArthurGlen Group, where responsibilities included defining marketing strategies to enhance visitor experiences for over 120 brands. Prior to that, as Global Brand Manager at Luxottica, Sara successfully led brand development and growth for the iconic eyewear brand Persol. Additional experience includes serving as Senior Brand Manager for Barilla Group, where Sara developed the Pan di Stelle brand, and a role as Junior Brand Manager at Kellogg Company, focused on market analysis and communication strategies. Sara's early career includes account management in luxury goods at Ileana Turrini & Partners. Educational qualifications include a Master in Communication & Marketing from Publitalia and a degree in Scienze della comunicazione from Università di Siena.