Alexa Christon

Alexa has led some of the world’s largest brands through business transitions, including Pepsi, Yahoo!, and Time Warner Cable. She served as Head of Media Innovation at GE and CMO for Pearson Education. An early innovator in the audio space, Alexa created the critically acclaimed GE Podcast Theater platform and is the co-host of ADLANDIA, a biweekly podcast on creativity, media, and marketing on the iHeart Podcast Network. Alexa served as an innovation advisor to ALSAC/St. Jude Children’s Research Hospital and The Guggenheim Museum, and board member of New York Women in Communication.