Elizabeth Devero-Colonia, PFA

Elizabeth Devero-Colonia is an experienced professional with a diverse background in customer service, financial advising, health benefits, coaching, and technical support. Elizabeth currently serves as a Customer Experience Lead at Treet, where they are responsible for ensuring excellent customer experiences. Prior to this, Elizabeth worked at AIA Philippines as an Associate Unit Manager - Senior Financial Advisor, where they provided clients with tailored financial plans and solutions. Elizabeth also worked at Maxicare Healthcare Corporation as an Accredited Health Benefit Officer, assisting clients with their health insurance plans and focusing on their overall wellness. Elizabeth has previous experience at eBay as a Performance Development Coach, where they fostered a positive work environment and celebrated team achievements. Elizabeth also worked as an Operations Team Lead at eBay, closely monitoring team performance and service levels. Before joining eBay, Elizabeth worked at AT&T as a Tier 2 Technical Specialist, handling customer inquiries and providing solutions. Elizabeth began their career as a Quality Assurance Supervisor at Survey Sampling International. Overall, Elizabeth's extensive work experience highlights their strong customer service skills, financial expertise, and commitment to excellence in various industries.

Elizabeth Devero-Colonia, PFA has a diverse education background. Elizabeth obtained a Bachelor's Degree in Business Administration and Management, majoring in Financial Accounting, from the University of Cebu from 2005 to 2008. Prior to that, they pursued studies in Clinical Laboratory Science/Medical Technology/Technologist at Southwestern University (PH) from 2004 to 2005.

In their earlier years, Elizabeth attended Colegio de la Inmaculada Concepción for their secondary school education from 2000 to 2004. Elizabeth also completed their preschool and primary school education at the same institution from 1990 to 2000.

Elizabeth has also acquired several additional certifications throughout their career. In 2023, they completed Lean Six Sigma White Belt Training offered by Awesome CX. In 2021, they obtained the Certified Professional Financial Advisor certification from LIMRA, as well as certifications in Trustworthy Selling and two Professional Development Series (PDS) courses: Managing Your Business as a Professional (PDS 202) and Creating Clients: Moving From Sales to Market Development (PDS 201), both also offered by LIMRA.

Furthermore, Elizabeth obtained an Accredited Health Benefit Officer certification from Maxicare Healthcare Corporation in 2020. In 2016, they became a Licensed Financial Advisor for both ordinary life insurance (OL) and variable universal life insurance (VUL) through Philam Life. Additionally, they gained management certifications such as C.O.A.C.H. Management Certified in 2014 and T.I.E.R. Management Certified in 2013, both offered by ePerformax Contact Centers & BPO.