Sara Tesfai

Trend Spotter at TrendWatching

Sara Tesfai is a Market Research Analyst at Vaayu, with previous experience as a Junior Analyst at Rohrbeck Heger, where responsibilities included scenario development, market research, and workshop facilitation. Sara has a strong background in data analysis and customer insights, demonstrated during tenure as a Global Training and Quality Analyst at Farfetch, focusing on customer data interpretation and process optimization. Earlier roles included B2B Quality Analyst and Advisor at Sitel, Product Advisor at White Stuff, and Customer Advisor at ottod'Ame. Educational qualifications include an MSc in Data Driven Marketing from NOVA IMS, a postgraduate certificate in Data Analytics in Marketing from the London School of Business and Finance, and a Bachelor’s degree in Business and Administration with a focus on Marketing from Università degli Studi di Firenze.

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