Lea Benavidez

Lea Benavidez has a diverse work experience, starting their career as a Circulation and Marketing Assistant at Comstock's Magazine in 2004. Lea then moved on to Media Solutions in 2007, working as a Media Buyer/Planner and managing media buys for top clients. In 2010, they joined Comcast Spotlight and held roles as Supervisor of Interactive Media and Manager of Digital Strategy & Business Development. During their time at Comcast Spotlight, Lea excelled in driving digital advertising revenue and developing innovative strategies for client accounts. In 2019, they joined Spectrum Reach as a Senior Manager of Advanced Advertising, where they successfully managed a multi-million digital advertising budget and led a team of Advanced Advertising Sales Managers. Currently, Lea is working as the Group Director of Media Strategy at TRG, starting in 2021.

Lea Benavidez has a diverse education history, gaining qualifications in project management, business administration, and communication studies. In 2021, they received a certification in project management from Cornell University. From 2011 to 2013, Lea pursued a Masters degree in Business Administration from the University of Phoenix - Sacramento Campus. Prior to that, from 2003 to 2006, they attended California State University-Sacramento and obtained a Bachelor of Arts degree in Communication Studies, with a minor in Marketing.

In addition to their formal education, Lea has also acquired several certifications. Lea obtained a certificate in Communication within Teams from LinkedIn in June 2023. In July 2021, they became Edge Academy Certified in Data-Driven Planning, awarded by The Trade Desk. Lea also holds an Interactive Advertising Bureau Digital Media Sales Certificate, which was obtained in 2012.